The 5th Annual
PIFFCON
Where Legends Grow
August 2nd, 2026
BKLoft26 · Brooklyn, NY
1PM–8PM · VIP 12PM
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The Ultimate Haze & Culture Experience

Don't just sponsor an event —
become part of a legacy.

Now in its 5th year, PIFFCON has cemented itself as the premier gathering for haze connoisseurs, breeders, and culture enthusiasts — even earning a feature in Forbes for its impact on the scene. Hosted at BKLoft26 in Brooklyn, this year's event is bigger than ever.

With a highly engaged audience, limited VIP experiences, and a community-driven atmosphere, PIFFCON offers brands a unique opportunity to connect with the most dedicated and influential voices in the culture.

Brought to you by Piffcoast Farms Piffcoast Farms
By The Numbers

A Proven, Engaged Audience

2,500+
Attendees
60+
Businesses & Vendors
75K+
Followers & Fans
250K+
Partnered Social Reach
5th
Annual Edition
12,000+
Email Subscribers
An audience that doesn't just scroll — they show up, shop, and come back.
Get In Front Of The Market

Take your brand to the next level

Sponsors compete free — every package includes competition entries (a $155+ value), so you activate and compete in one move.
  • Special access & enhanced promotion to thousands of highly engaged attendees.

  • Distinguished positioning amongst 60+ licensed, auxiliary, local & national brands.

  • Brand exposure across our owned & partnered social — influencers, artists & celebrities.

  • VIP activations & direct networking with industry leaders and tastemakers.

  • Additional credibility as an established name in the NYC culture scene.

  • A branded recap video shared across our pages & partners (250K+ followers).

  • Share the floor with High Times — our official Media Sponsor — for national coverage & added credibility.

Our Network

Your brand, front & center

  • Instagram Followers50,000+
  • Email Distribution List12,000+
  • SMS List1,500+
  • Brand Ambassadors100+
  • Business / Vendors300+
PIFFCON gold skyline logo
The 2026 Competition

Five Categories. One Crown.

Growers and extractors from across the country compete for the title. Each entry is a $155 value and includes a GA ticket.

Sponsors compete free — competition entries are included with every sponsorship.

Piff-Haze · Connoisseur

Top-shelf haze genetics judged on the finest expression of the strain.

$155 Value · GA incl.

Piff-Haze · Commercial

Best flower grown commercially — the everyday excellence category.

$155 Value · GA incl.

Piff-Haze · Extracts

Concentrates & carts competing on purity, flavor and craft.

$155 Value · GA incl.

Sour D · Flower NEW

A brand-new 2026 category honoring the legendary Sour Diesel lineage.

$155 Value · GA incl.

Sour D · Extracts NEW

Sour D concentrates take the stage for the first time in 2026.

$155 Value · GA incl.

Award Ceremony

All eyes on the stage as champions take home trophies & prizes — sponsored by you.

🏆
The USA Squash Off returns — a live hash-rosin pressing competition hosted by Uncle Stoner. A crowd-magnet activation with prime sponsor visibility.
Official Media Sponsor

High Times joins PIFFCON 2026

High Times — Official Media Sponsor of PIFFCON 2026

Since 1974, High Times has been the world's most recognized voice in cannabis culture — and the home of the legendary Cannabis Cup. Newly revived under RAW Rolling Papers founder Josh Kesselman and fresh off its first-ever New York Cannabis Cup, the brand reaches millions of fans worldwide.

As PIFFCON's official Media Sponsor, High Times will provide editorial coverage of the event and curate a dedicated lounge on the floor — bringing national press, cameras, and the culture's most influential voices through our doors.

📈

More Traffic

A marquee media name pulls bigger crowds and walk-ups to the entire event.

👁️

More Eyes

National coverage puts every brand on the floor in front of High Times' audience.

More Recognition

Sharing a room with an iconic name elevates the credibility of everyone involved.

🎬

Bigger Stage

Press, content & a curated lounge make PIFFCON a must-attend destination.

Sponsor PIFFCON and you're not just at an event — you're sharing the floor with one of the most recognized names in cannabis. That proximity is the leverage. The cameras, the coverage, and the crowd High Times draws lift every brand standing beside them.

PIFFCON branded activations — your logo here
Your Brand, Everywhere

Logo placement that lands

From the moment guests arrive, your brand is part of the experience — across every touchpoint we control.

  • LED screens & the main stage award ceremony

  • VIP step-&-repeat — influencer photo reach of 500K+

  • VIP lanyards, giveaway bags & printed banners

  • Custom flyers & reels across our pages and partners

Sponsorship Levels

Choose Your Stage

Every sponsor receives: Free competition entries · Email blast feature · Website & ticket-link placement · Custom social flyer · Instagram feature · On-stage shoutouts · Branded recap video
Silver
$2,500
Limited to 5
  • 1 free competition entry — $155 value
  • Email blast feature (12,000+ list)
  • Logo & link on website + ticket page
  • Group Instagram post + story-rotation cycle
  • Custom all-sponsor social flyer (250K+ reach)
  • Logo on LED screens & giveaway posters
  • 10×10 booth activation
  • On-stage DJ & host shoutouts
  • 4ft × 6ft printed banner in venue
  • 1 VIP ticket + 2 staff passes, backstage
  • Branded recap video inclusion
POPULAR
Gold
$4,000
Limited to 5
  • Everything in Silver, plus —
  • 2 free competition entries — $310 value
  • Dedicated solo email blast
  • SMS blast (1,500+ list)
  • 2 Brand Ambassadors / models staffing your booth
  • Dedicated IG post + multi-story cycle
  • Influencer / artist video drop feature
  • Announcement reel inclusion
  • Premium logo on VIP shirts & LED
  • Premium-placement 10×10 booth
  • VIP step-&-repeat logo — 500K+ reach
  • 1 VIP ticket + 5 staff passes
  • Premium recap-video placement
Platinum
$6,000
Limited to 2
  • Everything in Gold, plus —
  • 4 free competition entries — $620 value
  • Sponsored competition category or Squash Off co-brand — "presented by you"
  • Co-branded giveaway / contest to grow your following
  • Instagram Collab post — shared to both audiences
  • Custom brand animation + 5-min host Q&A video
  • Logo in all pre-event reels (main sponsor)
  • Premium 20×10 booth — LED walls, lighting + 2 ambassadors
  • Product placement in VIP gift bags
  • Pro photo & video of your activation, delivered
  • Post-event offer / code via email + SMS
  • Year-round logo & link on piffcon.co
  • 1 VIP ticket + 15 staff passes + dedicated recap video
Presenting / Title
Inquire
Title sponsor
  • Everything in Platinum, plus —
  • Entries in all 5 categories — $775 value
  • "PIFFCON presented by [Brand]" lockup across all marketing
  • Naming rights — USA Squash Off or VIP Lounge
  • Full multi-channel campaign (email, SMS, IG, reels)
  • Announcement video + countdown schedule
  • Stage time / live demo / sponsored segment
  • Meet & greet with headline artist
  • First right of refusal + locked rate for 2027
  • VIP package + GA & staff passes

Don't see your fit? Custom packages are built to your budget & goals — including standalone competition-category sponsorships.

Let's Lock You In

Custom Packages Available

Looking to fit a specific budget & goal? A custom package could be perfect for you. Let's build it together.

PIFFCON QR
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August 2nd, 2026
BKLoft26 · 153 26th St, Brooklyn NY